???? What is Amazon Posts (Beta)?

Amazon Posts (Beta) is a free feature for Brand Registered sellers and vendors that lets you share lifestyle images and social media-style content on Amazon — similar to Instagram.

These posts appear on:

  • Your brand’s Amazon Storefront

  • Product detail pages (under "Related Posts")

  • Feeds based on shopper interest and categories

The word "Beta" just means it’s still in a testing or limited rollout phase, but it’s fully functional in the US marketplace.


???? Features of Amazon Posts (Beta):

  • Free to use

  • Showcases product in action

  • Builds brand personality

  • Links directly to your product listings (ASINs)

  • Adds a visual content feed on Amazon


Eligibility for Amazon Posts (Beta):

You must be:

  • Brand Registered on Amazon

  • Selling in the U.S. marketplace

  • Have at least one live ASIN


???? How to Access Amazon Posts (Beta):

  1. Go to: https://posts.amazon.com

  2. Sign in with your Seller/Vendor Central credentials

  3. Set up your brand profile (upload logo & brand name)

  4. Click "Create Post" to start posting


???? Why Use Amazon Posts (Beta)?

  • Get free exposure on product pages

  • Drive more traffic to your listings

  • Share seasonal promos, launches, or behind-the-scenes content

  • Stay ahead of competitors not using this tool


???? Example Post Idea:

???? A cozy winter flat-lay of your product + caption:
"Make every chilly evening warmer with our best-selling organic tea blend. ???? #AmazonFinds #WinterVibes"


???? Bonus:

Check out real Amazon Posts Examples to get inspired.

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15

Comments on “???? What is Amazon Posts (Beta)?”

Leave a Reply

Gravatar